Ladies Kickin' Ass
Welcome to "Ladies Kickin' Ass," the podcast where kickass women in the service and trades industries spill the real tea on making it big. Twice a week, host Tanya Wilson brings you the gritty, the pretty, and everything in between.
Catch us every week for a deep dive with a powerhouse entrepreneur. Hear her raw, unfiltered story—from breaking ground in her field to celebrating the ups and downs while scaling her business. These aren’t just chats but your battle plans for crushing it in your business and life!
Then, swing by later in the week for some fierce coaching. Whether from Tanya or a top-notch industry expert, you get the insider tips you need. We’re talking nitty-gritty business & life tactics—from whipping your systems into shape to mastering the art of a kickass workplace vibe and all the marketing savvy you’re skeptical about but seriously need. But let's not forget, it all starts with our mindset, so we'll pepper in some amazing support from women specializing in health, wellness, parenting, and personal development.
"Ladies Kickin' Ass" isn’t just a podcast; it’s your new squad. Here, you’ll link up with fellow badass women, share war stories, swap wisdom, and find tools to amp up your business and life! For every service-based entrepreneurial woman hustlin' to make her mark—welcome home. Let’s rise up and kick ass together!
Ladies Kickin' Ass
#115 - Effective Marketing Strategies for Service-Based Entrepreneurs with Joanne Bolt
In this insightful episode, host Tanya Wilson and guest Joanne Bolt, the creator of PodcastHer Network, dive into easy marketing strategies specifically tailored for women in service-based industries.
They explore how aligning marketing efforts with personal values and focusing on the ideal client can dramatically enhance business outreach. From the significance of word-of-mouth marketing to the strategic use of social media, this conversation is packed with actionable advice.
Key Takeaways:
- Align Marketing with Personal Values: Choose marketing strategies that resonate with your values, making your outreach both genuine and effective.
- Harness Social Media: Develop a sales funnel on platforms where your target audience is active to capture leads efficiently.
- Leverage Word-of-mouth: Build trust and relationships to enhance word-of-mouth marketing, expanding reach through referrals and recommendations.
- Identify Your Niche: Defining your niche and understanding your ideal client can simplify and focus your marketing efforts.
- Educate Through Marketing: Provide value through educational content to stand out and build deeper trust with potential clients.
- Focus on Collaboration: Enhance your business by collaborating with others, seeking help when needed, and choosing the right team.
- Sales Strategy: Embrace confidence and authenticity in sales to truly meet customer needs and foster lasting relationships.
- Continuous Learning: Stay informed and innovative by attending webinars and engaging with expert content, even in familiar subjects.
This episode offers marketing wisdom for women entrepreneurs focused on service-based industries. By embracing these strategies, listeners can enhance their marketing efforts, leading to more significant business growth and success.
Love our Guest, Joanne Bolt!! Follow her at….
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Connect more with Tanya & Ladies Kickin Ass…
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